Bakcell – AFFA Partnership Announcement Campaign
The campaign, dedicated to the announcement of another important partnership of Bakcell, with Azerbaijan Football Federations Association, was based on a true story that happened as a result of Bakcell’s strong support of local football. The film tells us a story of Tamerlan Rizvanly — a gifted kid who dreams of becoming a football player. He lives in Gabala, a little town in the middle of Azerbaijan. The only kid of one parent — disabled father.
Thanks to Bakcell, he participated in Manchester United Summer School which took place in Baku. Six most talented kids, including Tima, were selected by the MUSS coaches and sent by Bakcell to Manchester. But most importantly, coaches liked Tima’s playing skills so much, that the club invited him to Manchester once again to participate in an extra qualification tour. We consider this to be a big success for Tima and believe that his dream could help to improve the national football.