Augmented Reality by Bakcell

Bakcell traditionally participated in the annual Bakutel exhibition that gathers all providers of telecommunication, Internet and other technological products and services. In 2013, we created a non-standard exhibition stand for Bakcell — an augmented reality show using Bakcell’s main asset, Manchester United players. Visitors coming to the stand could see themselves at the Old Trafford together with Manchester United players who interacted with them on the screen.

The stand created a big excitement among visitors of the exhibition, which as a result won Bakcell “The Best Interactive Stand of Bakutel 2013” award.