Limit-breaking internet
Bakcell Sür@ 3G Mobile Internet Communication Campaign
2013
This project has set a new benchmark in the advertising business in Azerbaijan. It was the first time that a TV commercial for Azerbaijan was produced by a famous Hollywood Director, Paul WS Anderson, who specially came to Baku to present the TVC himself in a number of headline events. The idea of the TVC was based on the analogy drawn between the Manchester United players and the speed of Bakcell’s 3G connection.